参加此次论坛的齐鲁房地产修建业协会会长，山东得华集团董事长李得华说，他在创业初期，并没有注意到互联网如此大的影响力，但随着互联网年代的到来，他也开端不断地跟进局势，积极地进行互联网商业模式立异。

李得华是在房地产职业转型时期进入该职业的，他很深刻地认识到互联网思想的重要性。近来，李得华正在为筹建济南第一个众筹房地产项目繁忙，“咱们计划由我的公司牵头，联合齐鲁房地产修建业协会的会员一起参加到这个项目，从策划、产品定位、选址、规划设计、出售整个流程都运用互联网思想来运作。”

为习惯互联网局势，李得华地点的齐鲁房地产修建业协会，专门建立电商专业委员会和立异学院，这也为会员企业们供给了一个同享互联网资源的渠道。“协会致力于高端整合、垂直协作，到达去中介化的意图。”经专业化运作，协会已锋芒毕露，影响日益深远，现在已成为省内个人会员人数最多、最富活力的房地产业、修建业专业社会组织之一。

Li Dehua, chairman of the Qilu Real Estate Construction Association and chairman of Shandong Dehua Group, said that he did not notice the great influence of the Internet at the beginning of his business. But with the advent of the Internet age, he also began to follow up the situation and actively carry out Internet business model innovation.

Li Dehua entered this profession in the period of real estate career transition, and he deeply realized the importance of Internet thinking. Recently, Li Dehua is busy preparing for the construction of Jinan's first crowdsourcing real estate project. "We plan to be led by my company, jointly with members of Qilu Real Estate Construction Association to participate in this project, from planning, product positioning, location, planning and design, sale of the entire process are using Internet ideas to operate."

In order to get used to the Internet situation, Li Dehua's Qilu Real Estate Construction Association, which specializes in the establishment of e-commerce professional committee and innovation college, also provides a channel for members to share Internet resources. "The association is committed to high-end integration and vertical collaboration to achieve the intention of intermediation." After the professional operation, the association has become a cutting-edge, increasingly far-reaching impact, has become the province's largest number of individual members, the most dynamic real estate industry, one of the construction industry professional social organizations.

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